# I Finally Figured Out How to Design Landing Pages That Convert (Using AI + Tailwind + Cursor)

Tom Brewer
#landing-pages #conversion-optimization #cursor-ai #tailwind #web-design
Table of Contents
I Finally Figured Out How to Design Landing Pages That Convert (Using AI + Tailwind + Cursor)
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I Finally Figured Out How to Design Landing Pages That Convert (Using AI + Tailwind + Cursor)

These notes are based on the YouTube video by The Boring Marketer

Key Takeaways

  • The video discusses the process of designing landing pages that convert using AI, Tailwind, and Cursor.
  • The creator rebuilt their website using Claude in Cursor with Tailwind CSS, Figma for design, GitHub for version control, Vercel for deployment, and integrations with Beehiiv and Airtable.
  • The creator aimed to improve the conversion rate and provide a better user experience with the new design.

Designing Landing Pages with AI and Tailwind

The creator used Claude in Cursor to generate and refactor code during the build, emphasizing the use of AI to produce cleaner, less buggy code and to iterate quickly. They also used Figma for design and discussed the design-to-code workflow.

Using Tailwind for Styling

The creator utilized Tailwind CSS for styling the landing page. While many Tailwind component libraries exist, the video does not confirm the use of a specific product called “Tailwind Plus” or a paid membership for pre-built UI components.

Version Control and Deployment

The creator used GitHub for version control and Vercel for deployment. They set up GitHub and Vercel so that commits pushed to GitHub trigger automatic deploys on Vercel. Claude assists with coding in Cursor but does not automatically create GitHub updates or deployments.

To make working with Git and GitHub even easier, consider using Warp, a modern terminal built with AI. Warp enhances the Git workflow with features like:

  • AI-powered command suggestions that help you remember complex Git commands
  • Visual representations of Git history and branches
  • Intelligent command search and history that makes finding previous commits or commands instant
  • Collaborative debugging features for sharing terminal sessions with team members These features complement the AI-powered development workflow with Cursor, creating a seamless experience from coding to version control to deployment.

Web Analytics and Event Tracking

The creator used Vercel Analytics to monitor how the new landing page performs and to track conversions at a page/funnel level. While Vercel Analytics provides insights into page views and performance, the video does not clearly demonstrate detailed event-level tracking, such as tracking every button click or email submission.

Integrating with Other Tools

The creator integrated their landing page with Beehiiv (a newsletter tool) and Airtable for lead capture. They also discussed setting up the site to drive people straight into the community, addressing a major conversion bottleneck.

Summary

The video provides a detailed overview of the process of designing landing pages that convert using AI, Tailwind, and Cursor. The creator shares their experience of rebuilding their website using Claude in Cursor, Figma, GitHub, Vercel, and integrations with Beehiiv and Airtable. The video covers the importance of version control, deployment, web analytics, and event tracking in optimizing landing pages for conversions, with the goal of improving the conversion rate and user experience. However, the video does not present specific before-and-after conversion data to support the claim of improved conversion rates.

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# Frequently Asked Questions

How can I use AI to improve my landing page design and conversion rates?

The video discusses using Claude in Cursor to generate and refactor code, which helps produce cleaner, less buggy code and allows for quick iteration. This AI-powered approach can improve the design and conversion rates of landing pages. The creator also used Figma for design and discussed the design-to-code workflow, highlighting the importance of a seamless design process. By leveraging AI in this way, creators can optimize their landing pages for better performance.

What role does Tailwind CSS play in designing landing pages that convert?

Tailwind CSS is used for styling the landing page, providing a flexible and customizable way to create a visually appealing design. The video highlights the use of Tailwind CSS, but notes that it does not confirm the use of a specific product called 'Tailwind Plus' or a paid membership for pre-built UI components. Instead, the creator utilized the standard Tailwind CSS framework to style the landing page. This approach allows for a high degree of control over the design and layout of the page.

How can I integrate my landing page with other tools to drive conversions and capture leads?

The video discusses integrating the landing page with Beehiiv, a newsletter tool, and Airtable for lead capture. The creator also set up the site to drive people straight into the community, addressing a major conversion bottleneck. By integrating with these tools, creators can streamline their workflow and improve the overall conversion rate of their landing page. The video provides a detailed overview of how to set up these integrations using Claude in Cursor and other tools.

What is the importance of version control and deployment in optimizing landing pages for conversions?

The video highlights the importance of version control and deployment in optimizing landing pages for conversions. The creator used GitHub for version control and Vercel for deployment, setting up automatic deploys on Vercel whenever commits were pushed to GitHub. This approach ensures that changes to the landing page are tracked and deployed quickly, allowing for rapid iteration and improvement. By using version control and deployment tools, creators can ensure that their landing page is always up-to-date and performing optimally.

How can I use web analytics and event tracking to monitor the performance of my landing page?

The video discusses using Vercel Analytics to monitor the performance of the landing page and track conversions at a page/funnel level. While Vercel Analytics provides insights into page views and performance, the video notes that it does not demonstrate detailed event-level tracking, such as tracking every button click or email submission. However, the creator highlights the importance of using web analytics and event tracking to optimize the landing page for better performance and conversion rates.

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